[Gllug] [OT] Website disclaimers

[Jason Clifford]

On Sun, 17 Dec 2006, Peter Cannon wrote:

> > I wonder how effective it has been as a means of actually getting more
> > people to visit the area.
> 
> I don't know about getting people to visit the town but getting 'web hits' is 
> obviously working seeing as we've all had a look ;-)

That's my point though. The website doesn't exist for itself - like all 
advertising it has a purpose which is to get people to buy the product.

I was wondering how effective such a campaign (whether deliberate or 
inadvertent) does any more than drive visitors to the website/viewers to 
the Ad - ie do those extra viewers actually translate into more sales or 
not?

Jason
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