[Gllug] Tesco takes on Microsoft in battle for software market

John Winters john at sinodun.org.uk
Mon Oct 2 12:45:08 UTC 2006


> On Mon, Oct 02, 2006 at 09:31:06AM +0100, John Hearns wrote:
>> My suspicion is this might not be OpenOffice but some other, abandoned,
>> word processor/spreadsheet etc. project.
>
> It's certainly not OpenOffice, but an office suite either written from
> scratch or as you say resurrected:
>
> http://www.ability.com/
>
> After all it's not actually that hard to write a word processor or
> whatever, given enough cheap low grade coders and testers.
>
> <rant>
> What the world doesn't need, however, is yet another Office clone
> locking data in proprietary formats, unaware that networks, sharing
> and workflows exist in any modern business.
> </rant>

Very true, but this could be a good opportunity for some piggy-back
marketing.  If Tesco do the hard work of educating people that there are
alternatives to Microsoft Office out there, then it becomes easier to
persuade them to try OO.org.

"Oh, so you're thinking of buying Tesco's office suite to go on your new
computer?  Why not try this one first - it's free, open and handles both
proprietary and open document formats.  What have you got to lose?  If you
don't like it you can still go and buy Tesco's offering and you won't be
any worse off."

John
>
>
> Rich.
>
> --
> Richard Jones, CTO Merjis Ltd.
> Merjis - web marketing and technology - http://merjis.com
> Internet Marketing and AdWords courses - http://merjis.com/courses - NEW!
> Merjis blog - http://blog.merjis.com - NEW!
> --
> Gllug mailing list  -  Gllug at gllug.org.uk
> http://lists.gllug.org.uk/mailman/listinfo/gllug
>


-- 
Gllug mailing list  -  Gllug at gllug.org.uk
http://lists.gllug.org.uk/mailman/listinfo/gllug




More information about the GLLUG mailing list