[YLUG] Installday publicity

[Ewan Mac Mahon]

On Fri, Oct 13, 2006 at 12:14:31PM +0100, Zoe Stephenson wrote:

> I'd have gone for something more authentic, perhaps without the ritual
> protrusions and more in keeping with everyday/battle helmets...
> 
>   "...although horned helmets are in popular culture often associated
>   with Vikings, there is no evidence that Viking Age Scandinavians have
>   ever worn them. The attribution probably arose in 19th century
>   Swedish Romanticism." [1]
>
Well, quite. But branding isn't about the truth, it's about eliciting
the desired response in the viewer. Wrong though it may be, a horded
helmet makes most people think of Vikings. If we lose the horns it'd
just be a penguin in a helmet, not a Viking penguin.

Ewan

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